Become a Member

Join Yakima Valley Tourism

We are a Destination Marketing Organization (DMO) charged with marketing the Yakima Valley for conventions, groups and leisure travel. Dues give businesses marketing and promotion for 12 months from the date of signing up.

Membership Form

Member Benefits

Listing on visityakima.com

Includes up to 200 words of text, 4 photos, contact information, website and relevant social media links.

Listing on the Yakima Weddings website (for relevant businesses) yakimavalleyweddings.com

Includes up to 200 words of text, 4 photos, contact information, website and relevant social media links.

Listing in the Yakima Valley Travel Guide

• We print 100K copies each January with 20K coming to us and the other 80K going to Certified Folder Distribution. While available in print it's also available digitally on our website. View the Digital Version
• Certified Folder Display distributes the guide in 526 locations in Western and Eastern Washington, Vancouver WA, as well as the Portland metro area and Dalles/Hood River area with 287 locations.
• We added Boise, Salem, Central Oregon, Pendleton and Bend in 2022 with an additional 228 locations.
• That gives us total distribution of 80K guides in more than 1K locations throughout the PNW. Great exposure for businesses and the Yakima Valley.

Listing on our Craft Beverage, Farm Fresh Fun and Downtown Yakima Maps (for relevant businesses)

• Printed in full color (in-house) on 11x17 paper and distributed to our Visitor Information Center, the hotels, members and in the mail to potential visitors.
• Their also available online here

Event promotions on Yakima Valley Tourism's website event calendar

• Selected events are promoted on our social media channels and on our consumer blogs written periodically throughout the year.
• The events page is used by travel writers and media outlets when scouting the Valley for story ideas.
• We have a bi-weekly events email that goes out mid-week highlighting upcoming weekend events.

Brochure/rack card distribution at the Yakima Valley Visitor Information Center(VIC) and Yakima Convention & Event Center

Menus from our dining members are also inserted into three restaurant books giving the traveler inspiration about dining options.

Complimentary copy of the Directory of Conventions & Sporting Events.

A members' only tool compiled monthly and emailed to members to help you know what conventions and sporting events are coming to town. It's also a tool for you to market your business to the incoming conferences and events.

Efforts from our Convention & Group Sales Department

Our Convention & Group Sales Department distributes convention and group sales leads that generate measurable overnight bookings and identify and pursue conventions that meet sales solicitation criteria. We're often asked to gather member information and/or put together outside activities for their attendees. There’s an information kiosk in the Convention Center where member information is displayed, such as rack cards and calendars. This is helpful to those at registration when asked about what to do in the Yakima Valley.

Efforts from our Yakima Valley Sports Commission

The Yakima Valley Sport Commission works to develop the Yakima Valley as a leading sports destination by advocating for new venues and improvements to existing venues, attracting sporting events and conferences to the Yakima Valley, working with local organizers to bid on state and regional events and serving as a link between event organizers, venues and the hospitality industry.

Efforts from our Marketing Department

The marketing department works to promote members and events via our social media channels and weekly blogs, as well as paid advertising and partnerships with Visit Seattle, the Port of Seattle, the State of Washington Tourism and others.

Travel Media & Trade Relations

Our Travel Media & Trade Relations department works on behalf of our members to secure media coverage, increase leisure and group travel, attract and secure regional and national attention and attend a number of industry, consumer and media trade shows.

Member Only E-newsletter

Member E-news available to members to keep informed of current and future Yakima Valley Tourism events, tourism related news, upcoming sporting events and updates from staff.

Networking and Education

Networking events and educational sessions are hosted by YVT throughout the year.

Priority Referrals

Priority referrals for members when inquiries come in over the phone, at the Visitor Information Center and Yakima Convention & Event Center.

If you would like to receive additional information regarding membership or request a member sign up form, email our Member Services Manager or call (509) 575-3010.